ITALO Trading - Sale - Representation


April 2011: Powersoft appoints ITALO TRADING, LLC to manage the Brazilian Market ITALO TRADING, LLC under the leadership of Founder Daniel Costa Salomao, is now managing the Brazilian market for the Italian POWERSOFT, the world leader in light-weight, high power, single rack space, energy efficient amplifiers for the professional audio market. According to Powersoft, the addition of Daniel Costa Salomao proves the strong commitment to the Brazilian Market. Italo Trading, LLC has recently begun in his new post of providing extended support in South America's largest single market. Originally Brazilian, Salomao has a wealth of experience from many years of previous work in the region, which both Brazilian clients and Powersoft will benefit from. "Over the years, we have enjoyed good growth in Brazil", says Luca Giorgi, Powersoft's Pro Audio Business Unit Manager, "and with the great user references we have, there is much more future potential for us. It is only logical for us to put more energy behind it and support our local partner by reinforcing the team with an expert." "We know and value Daniel Salomao well since he had been involved with our product at different opportunities in the past, and his knowledge of the Brazilian audio market is precious for our advance and continuous growth." "Powersoft manufactures top quality power amplifiers and DSP technology at its facilities in Italy", states Salomao. "I have always been impressed with the product, which is some of the technologically most advanced equipment in the market today, and I am proud to now help connecting the brand with the Brazilian audio community. Brazil will be focusing on a number of major sports events over the next six years, and this alone will require unprecedented levels of new and additional audio equipment and expertise in the local industry." April 2011: SGM Entertainment Lighting SGM had been a natural choice, he said. “It is a great company and historically has done extremely well internationally. However, the fact that the company has a new creative R&D department was a key factor in my decision.” SGM has further boosted its overseas distribution network with the appointment of the experienced firm Italo Trading, LLC. The company will take responsibility for sales in Central America and the following countries for South America: Venezuela, Colombia, Ecuador, Peru, Bolivia, Paraguay and Uruguay. “Due to its great knowledge of the local markets, Italo Trading will substantially reduce the distance between our factory in Italy and the Latin American market,” stated SGM’s area manager, Antonio Parise. “It is a pleasure to welcome a firm with that experience on board.” Italo Trading owner and founder, Daniel Costa Salomao, is certainly well qualified, having started in the Pro Audio industry in September 1997 working with Selenium Loudspeakers in Brazil. He then moved to USA to open and manage the company subsidiary and build the Selenium brand. In late 2005 he joined the B-52 Professional family company in Los Angeles, where he again played a hugely influentially role in building global brand exposure. The much-travelled marketeer then moved to Italy to manage International sales for Proel SpA, before deciding to settle in Miami, Florida and set up his own Italo Trading brand marketing company. Stated Mr. Salomao, who has a bachelor’s degree in International Business and is fluent in English, Italian, Spanish and Portuguese, “It was an organic process to enter the lighting industry as my customers are constantly asking me to recommend lighting products to their projects.” SGM had been a natural choice, he said. “It is a great company and historically has done extremely well internationally. However, the fact that the company has a new creative R&D department was a key factor in my decision.” July 9 2010: BEHRINGER Appoints Italo Trading LLC to Enhance Distribution Network in Latin America June 23, 2010 - BEHRINGER proudly announces the appointment of Italo Trading LLC. Italo Trading LLC is an independent sales organization owned and operated by Daniel Costa SALOMAO, who will play a pivotal role in the restructure and management of BEHRINGER’s distribution network in Latin America. “BEHRINGER is proud to be associated with Italo Trading LLC and is convinced that this relationship will play a key role in expanding our success in this region. Latin America is and always has been a valuable market for our business, and drawing upon Daniel’s expertise and recommendations, we plan to aggressively focus our efforts in the area over the coming years,” commented CEO Uli BEHRINGER. Daniel SALOMAO is the Owner and Managing Director of Italo Trading LLC and brings with him over 13 years of experience in the audio industry, having held previous sales management roles with companies such as Selenium and Proel. He has lived and worked in the US, South America and Europe, and fluently speaks English, Spanish, Portuguese and Italian. He is currently based in Miami. “I am very excited and honored to take on this challenge” remarked SALOMAO. He continued, “BEHRINGER is a major player in this industry, and offers from production to distribution the best product-for-value ratio in the market. I look forward to enhancing and strengthening the distribution network, to ensure BEHRINGER’s success in Latin America.” Founded in 1989, BEHRINGER revolutionized the music and audio manufacturing industry by offering previously high-priced professional equipment at consumer pricing, defining a new “Prosumer,” or home recording market. BEHRINGER is designed by musicians for musicians, and offers a comprehensive product range of professional-quality equipment that includes loudspeakers, amplifiers, mixers, powered mixers, computer-based recording and DJ products, microphones, headphones, wireless systems, musical instruments and professional lighting systems. The company owns and operates its own manufacturing facility, known as “BEHRINGER City”, where every product is carefully engineered and quality tested. For more information, please visit www.BEHRINGER.com. Frankfurt,DE: Eminence Loudspeakers announces Italo Trading, LLC as their official export sales representative for South America. Eminence Speaker, LLC has announced the addition of Miami-based Italo Trading, LLC to its Latin American Manufacturers Representative Team. Specializing in brand development and sales and marketing events for professional and consumer audio & lighting companies, Italo Trading will be representing Eminence products in Brazil, Argentina, Chile, Ecuador, Peru, Bolivia, Uruguay, Paraguay and Columbia. “I’m very excited about this partnership.” said Italo Trading LLC Managing Director Daniel Costa Salomao. “Having the opportunity to offer the legendary Eminence speakers to the South American customer will be a great deal for us. “ “Last week during a factory tour at Eminence headquarters I realized how great and modern the factory is and I’m sure my team will be able to deliver this message to our customers. “ “Eminence is the biggest speaker manufacturer in the Americas and it’s time now for the South American customers have access to their products.” “We are very excited to have Daniel join our dynamic sales team.” said Eminence Distribution Sales Manager Gary Morrison. “His sales and marketing background, combined with his overall knowledge of the speaker industry, is a welcome addition to our International Sales Department.” Eminence Speaker, LLC ITALO TRADING PRESENT AT WINTER NAMM 2010 Anaheim, CA: During the worst recession period in recent history, Italo Trading took the challenge to represent and pioneer the PROEL brand into the USA market. Starting from Zero sales in 2008, Proel sold over One million dollars in USA market in just 12 months period. This outstanding performance would not be possible without the complete support from the Italian headquarters and Italo Trading channels of distribution. After its start in USA late 2008, Proel has today over 100 active dealers, 20 sales agents covering the entire US continent and a strong and dedicated staff in the Miami, FL office. NAMM was also a great opportunity to meet with international distributors worldwide. As the MusikMesse Frankfurt show approaches (March 24th, 27th) Italo Trading is committed to bring you more products, more support and allot more options for your market needs. Casa Instrumental Guatemala: new Proel distributor in Central America Proel strengthens its presence in the Central America in order to expand into new markets. Casa Instrumental Guatemala has recently been appointed as the new exclusive distributor of Proel products in Guatemala, El Salvador and Belize. Casa Instrumental Guatemala is a large and established company with over eight stores around these countries and more than twenty sales agents, making it a perfect partner for bringing Proel at a greater level to Central America. Proel and Casa Instrumental are currently organising a technical seminar in Guatemala City on July 15^th for all of the major dealers in the country, to launch the new Proel Sound Systems product lines - M mixers, HPD amplifiers, Flash speakers, DH cables and the almost legendary HPC series of Italian made cables. Casa Instrumental Guatemala can offer the security of continuous product supply to all Central American customers with container loads of products coming from both Proel SpA (Italy) and Proel America (Miami). «Ensuring that Proel products are readily available for big shows and events around Central America, Casa Instrumental Guatemala are the perfect partners to meet the demands of the most exigent customers in this region», explains Daniel Costa Salomao, Proel America Vice President. Casa Instrumental Guatemala website: www.casainstrumental.com 08/04/2009 - Preview of Proel Booth photos at Prolight + Sound 2009! Proel Team Proel Group used the Prolight + Sound in Frankfurt as a platform to launch and exciting range of new products, from Audio to Lighting and including a complete line of professional video solutions, displayed at booth F31 Hall 4.1. As in the past years, this 2009 edition was once again witness Proel Group’s presence at the Frankfurt event with a booth rich with new products and supported by a crew of staff members. For more pictures click here: http://www.proelgroup.com/proel/en/gallery_one.jsp?id_gallery=12391358011940 07/04/2009 - New models of FLASH Series speakers! FLASH15A 15A and 15P, 12HA and 15HA: four models and several new features for the latest additions to Proel's FLASH Series. The FLASH Series is a complete line of lightweight and versatile speakers featuring modern design and high quality sound, suitable for any working or entertainment applications. Thanks to Proel’s long-standing experience in the design of speakers with synthetic enclosures, the new models combine Italian design and state-of-the-art mechanical, acoustic and electronic solutions. FLASH15 is a full-range speaker with 15” woofer, available both in passive (15P) and active (15A) versions, ideal for musicians, DJs and sound engineers looking for a portable and versatile system which can ensure remarkable sound pressure even at low frequencies. The technical solutions employed include a polypropylene cabinet with an extended system of internal ribs designed through FEM analysis, a new 90°x60° constant-directivity high-frequency horn, a bi-amplifier (50W class AB - 350W class H) with separate LINE and MIC inputs, two-band EQ, double CLIP LIMITER circuit and NEUTRIK connectors. The FLASH H amplifier modules, 100+400W and 100+500W respectively, are made up by the new class D amplifiers designed by Proel’s R&D labs for the low range, able to generate a remarkable output level with wide dynamic range and low distortion. FLASH12HA and FLASH15HA are designed for demanding users who require compact speakers providing maximum performance and power and, at the same time, astonishingly coherent acoustic response. Proel’s new FLASH speakers can be used as portable sound reinforcement systems, with or without subwoofer, and also, at a professional level, for monitoring applications, live and DJ applications, medium indoor or outdoor venues, or suspended in fixed installations in public venues such as clubs and conference rooms. All the new models of the FLASH series will be available within the next few months.